10 common black friday scams: How to identify and avoid them
Black Friday is one of the biggest shopping days of the year, but it’s also prime time for scammers aiming to exploit the excitement. With so many deals and discounts, it’s easy to fall prey to fraud. Here are 10 common Black Friday scams to watch out for, along with tips on how to spot and avoid them.
1. Fake coupons and vouchers
Scammers often promote fake coupons through social media and email, leading to sites that ask for sensitive information. These sites are designed to collect data like your credit card information and personal details. Always verify the source of any coupon and avoid clicking on links from unfamiliar senders.
2. Spoofed shopping websites
Cybercriminals create fake shopping sites that closely mimic popular retailers. During Black Friday, shoppers rushing to find deals may overlook subtle clues, like slightly altered URLs. To avoid this, carefully check website addresses and avoid clicking on links from unverified emails or ads.
3. Account verification scams
During Black Friday, scammers send fake alerts about “suspicious account activity.” These emails or messages prompt you to verify your account by clicking a link. The link leads to a fake login page that captures your credentials. Always check the sender’s information and access accounts directly through official websites rather than provided links.
4. Fake delivery notifications
Scammers know that Black Friday shoppers are expecting deliveries, so they send fake tracking messages with links that lead to phishing sites. These messages might look like they’re from legitimate carriers, but they contain malicious links. To avoid falling for this, track orders directly on the retailer’s website or app.
5. Fake order confirmations
Similar to delivery scams, these scams involve fake order confirmation emails or texts for purchases you never made. They create urgency and may prompt you to click a link to “resolve” the issue. Instead of clicking, verify orders directly on the retailer’s site.
6. Non-delivery scams
On platforms like Facebook Marketplace, scammers post items at low prices to lure buyers. After payment, the seller disappears, leaving the buyer without the product. Always research sellers, check for reviews, and be cautious with deals that seem too good to be true.
7. Billing error scams
Scammers send messages claiming there’s been a billing error and direct you to a link for resolution. These messages often look legitimate, so always double-check by contacting the service provider directly. Avoid logging into your accounts through links provided in these messages.
8. Gift card scams
Scammers set up fake gift card giveaways or sales during Black Friday. They create emails or social media posts that mimic reputable brands, including links that lead to phishing sites. Only purchase gift cards from trusted, official sources.
9. Fake charity organisations
Black Friday also marks the start of the holiday giving season, which scammers exploit by creating fake charities. If you’re considering a donation, research the organisation thoroughly and use only established channels.
10. Facebook listing scams
In addition to non-delivery scams, other types of fraud are common on Facebook Marketplace. Fake listings for rental properties, non-existent products, or overpriced items with vague descriptions are rampant. Look for seller reviews, ask for item details, and be cautious of any listing that seems questionable.
How to protect yourself on black friday:
- Avoid suspicious links: Don’t click on unfamiliar URLs in emails or messages. Use tools to verify link authenticity.
- Enable Two-Factor Authentication (2FA): Protect your accounts with 2FA to receive alerts for any suspicious logins.
- Use strong passwords: Employ a password manager to store and create unique passwords for each account.
- Use a credit card, not a debit card: Credit cards offer stronger protections, including chargebacks in cases of fraud.
- Check online reviews: Before buying, read seller and product reviews to gauge credibility.
For an extra layer of protection, you can use a Hide Expert VPN service with threat protection features. This includes malicious website blockers and malware scanners that protect you from phishing links and malware downloads.